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BASKETBALL SEASON NEVER ENDS WITH LAUNCH OF EA SPORTS NBA LIVE MOBILE (Video)

Electronic Arts Inc. (NASDAQ: EA) announced the launch of NBA LIVE Mobile worldwide* on the App Store and Google Play, letting fans extend the basketball season beyond the NBA Finals. NBA LIVE Mobile lets players build the ultimate squad for 5-on-5 action, and will connect fans to the league all year long.

NBA LIVE Mobile provides a variety of ways to play, including Live Event drills or game scenarios, head-to-head matchups against fans all over the world and single-player Season mode. As players participate in matches they will earn coins and other rewards that will allow them to further build up a team to beat.

The game also features intuitive onscreen controls that allow players to express their skill through taps and swipes, creating an entertaining, engaging and high-quality mobile basketball experience. With so many ways to play, build a team and challenge the competition, NBA LIVE Mobile is the perfect way to keep the basketball season going, all year long.

NBA LIVE Mobile is free-to-download** and puts the franchise in your hands. Build a deep bench of top talent that can crush the competition, and enjoy live service content updates year-round. Elevate your game by strategically building your team to outsmart the competition and putting the perfect lineup on the court for any situation.

*LAUNCH EXCLUDES CHINA, KOREA, HONG KONG, TAIWAN AND JAPAN.
**NETWORK FEES MAY APPLY. IN-APP PURCHASES AVAILABLE.