Com2uS announced that the company’s hit title, Summoners War, will be released on major Chinese Android platforms Baidu and Qihoo 360 next month. Baidu and Qihoo are among China’s top mobile providers and each account for over 500 million users.
The launch into these top Chinese Android markets is the company’s next big step in reaffirming its presence in the Asian mobile gaming arena. Com2uS plans to leverage the popularity of Summoners War in China to reach a broader audience with this expansion and plans to launch other popular Com2uS titles in the future.
The company has been pushing for international growth for Summoners War since the new year. It launched a massive marketing campaign in the United States with a unique arts and social media approach to bring the hit mobile game to the masses. A feature commercial starring popular Vine personalities premiered on January 22, 2015. The full commercial can be found here: http://youtu.be/xUQYregW0d8
Summoners War has over 25 million downloads worldwide and has seen massive success since its global launch in June 2014, topping charts around the world. It is currently top-10 grossing in 89 countries on App Store and 50 countries on Google Play. Com2uS hopes to see similar success with the game on Baidu and 360, as it continues to push out new updates and game features in the next month.